VEGEMITE SurfGroms is the first participation program of its type available anywhere in the world and we are thrilled to be the naming rights sponsors.
VEGEMITE is an integral part of Australia’s culture, identity and personality. Similarly, surfing underpins an important part of the Australian way of life. It forms part of a lifestyle in which millions participate and millions more have a documented interest. VEGEMITE SurfGroms is a wonderful partnership between two iconic Australian brands.
This program offers youngsters an opportunity to develop ocean awareness and beach safety skills at a very influential period in their lives, whilst also developing a proficiency in surfing that they will enjoy and embrace for a lifetime.
VEGEMITE SurfGroms. MADE FROM VEGEMITE
Quiksilver & Roxy
Quiksilver and Roxy designs, produces and distributes clothing, accessories and related products for young-minded people representing a casual lifestyle driven from our boardriding heritage.
Quiksilver and Roxy's authenticity is evident in its innovative products, events and retail environments across the globe.
Their products are sold throughout the world, primarily in surf shops, skate shops and other specialty stores. Quiksilver and Roxy are backed by the worlds best athletes including 11x Surfing World Champion Kelly Slater,Sally Fitxgibbons, and progressive back country snowboarder Travis Rice.
Quiksilver and Roxy proudly supports VEGEMITE SurfGroms in sharing the stoke of surfing and the development of the sports future participants.
For over a decade Wahu has been developing and introducing to the marketplace innovative quality water and beach sports products and toys to support the Australian lifestyle.
Wahu has been involved with Surfing Australia for the past three years in sponsoring the development of aspiring “super” groms through the annual national Wahu Surfer Groms Comps run in each state.
The VEGEMITE SurfGroms sponsorship is a further opportunity for Wahu to follow through on its commitment to “Where there is water there is Wahu”.
The VEGEMITE SurfGroms program is an integrated extension of the Wahu Surfer Groms Comp but at the foundational level. “Mini” groms are helped to understand the natural elements of the surf with respect and confidence so as to be able to actively participate in the enjoyment and physical development that it can bring through surfing. The use of Wahu products forms an important part of the curriculum design for this program.
Nikon is the official camera of Surfing Australia and support partner of VEGEMITE SurfGroms, with world-class surfer Stephanie Gilmore on board as the ambassador for Nikon’s COOLPIX AW110 waterproof, freezeproof and shockproof camera.
Stephanie is the face of Nikon Australia’s first locally-produced marketing campaign that builds off the brand’s global ‘I AM’ strategy. Th...